雅思写作真题范文新闻媒体类话题--广告

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Task：Advertising discourages us from being different individuals by making

them want to be or to look the same. Do you agree or disagree?

Sample answer：

It is said that advertising is so influential that it persuade people to

become similar with each other. I believe this statement is a bit

overstated.

First of all, it is unfair to blame advertisements for the popularity of some

certain products amongst consumers. For example, using iPhone and other electric

devices has become increasingly popular throughout the world, especially in

China. What are the reasons? I think it is because of its good selling points

and designs instead of the commercials. While some mightcounter that some target

consumers are vulnerable, such as children and teenagers, and they might be

persuaded to purchase similar items, I believe it seldom happens since these

days young people are longing for distinctive appearance and individuality.

Secondly, it is truly less likely for consumers to make similar choices with

the help of commercials. By viewing a variety of advertisements broadcasted on

TV or billboard, people are informed of different choices in terms of prices,

designs and patterns. They might fine-tunetheir demand first, comparing the

products available on the market, and making wise decisions that satisfy

themselves in the end. By contrast, without the advertisement, consumers have no

access to discover their real needs and find the better choice, which might lead

to uniformity in purchasing decisions.

In conclusion, it is the quality of goods rather than their advertisements

that attracts consumers. As there are so many kinds of commercials, customers

have a wide range of selections, making them become different rather than

identical.

(249 words)

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